Why wait for an Apple eReader when the iPhone is already here?

The iPhone has been grabbing my attention. As if to reinforce the now undoubtable shift in the publishing paradigm, it seems that the number of books being published as apps on the iPhone is growing … fast. Book apps releases in the appstore overtook game apps for the first time ever. 20% of the apps released in September were books. It seems publishers and indie authors are not waiting for the mooted Apple eReader, the one that’s easy on the eyes and the batteries (… yada, yada …), but rather are willing to take advantage of another distribution channel for eBooks here are now. And why not? There are, no doubt, more iPhones than eReaders out there. There’s a huge user base who scan the appstore everyday. Sure, there is eReader software like Stanza on the iPhone, but I can see the attraction of a custom app in terms of its attention, customization, regular updates, linked interactive content, options for free/purchase content, etc. I’m not the only one.
There’s early adopter advantage to be had here. After all, where is an Apple eReader likely to get its content? Are they likely to do a content distribution deal with a competitor like Amazon who have their own eReader to shift? I don’t think so. Maybe Google? Or Stanza. Or will they open up a bookstore of their own, just like they’ve done for every device they’ve made recently. Perhaps. The answer might be simpler than that. It wouldn’t surprise me that many of the books will just come from the appstore anyway, and run on the eReader as they would on the iPhone.
Perhaps its time to dust of my programming skills and write my first iPhone app. As I know from writing software for other handhelds, its not trivial — beyond the ken of most authors. Maybe I should make the fruits of that effort available to other authors and publishers too? Well, let’s see where it goes - that’s pretty much the mantra for the whole publishing business right now.
3 comments November 3rd, 2009
I’m winding down to my long overdue vacation. Lately, I feel like I’ve been shooting into the fog, hoping to hit something. The final round of agent submissions felt like that. The attempts to heal my sciatica have felt like that. No targets hit so far, and worse … I can no longer see where the targets are, or what they are. Weariness from a year of constant pain has fogged it all over.
So I’m off for two weeks, to relax, recharge, and re-focus.
To keep myself going until that break, I decided to play around with the Gunning-Fog Index and the Flesch-Kincaid Test this week. You could be forgiven for mistaking them for obscure titles of gripping thrillers, but actually, they are metrics for grading the readability of text. It’s based around sentence and word length. I applied it to some chapters of my novel. The readability was quite good, but by adopting some of the change suggestions from Edit Central, I found I could improve every chapter by almost a further point, which brings it comfortably into my target audience range.

I might apply it to the whole novel when I return. Tighten it up even more. I wouldn’t recommend applying it blindly as an editing technique. It’s just interesting, that’s all. It makes me more aware of my style, and where it could trip up a reader. It made me think of even simpler, clearer ways to compose some sentences.
The most interesting thing of all, for me, is that readability was hardest in chapters where certain people were talking. This is mainly because those people would be having some technical conversations (with lots of multiple syllable words like ‘forensics’ or ‘genetics’). I could almost tell which chapter it is by the readability index alone. (I’m too damned close to this thing!) Is editing ever truly finished? Or am I just gilding the lily at this stage? Time to let go.
Ah well - holiday time too. Back in a couple of weeks.
Add comment September 4th, 2009
Back injuries got me thinking mortal thoughts lately. Contemplating a long-running ailment made me consider that my youth is at an end (physically at least). Early this morning I watched a discussion on breakfast TV about ageism - it is discrimination, but the guest was making the point that it is a very subtle form of it. There’s just an assumption that as we get older, we can do less. It has been said (by Dorothea Brande) that writing is something to be considered only after you reach the age of thirty. The quality of writing is one of those things that - arguably - improves with the age of the author. Which is probably just as well, since recent rejections have me thinking that if I want to be in this at all … it has to be for the long haul!
It makes me think too of our youth-centered culture. Marketing gurus love “yoof”. Reinvent and recast. Bring the most beautiful and appealing onto screen and stage. I’m thinking of the youngest actor ever cast to play Doctor Who. I’m thinking of a new young Star Trek film cast. I’m thinking of the rumour that Stargate: Atlantis was cancelled to make way for Stargate: Universe - a show which will, no doubt, be another pale Star Trek style rehash, but with a younger cast to appeal to a larger demographic. I’m thinking of the trend in recent years of announcing book deals with teenager authors, the kind whose pictures look pretty next to the byline. I’m not resentful - more luck to them I say. I’d have loved to be in that position when I was that young. But I held off, knowing that my work wouldn’t start to be of a quality I’m happy with until this stage of life.
Of course, there is another reason the marketeers like this youthful shim on our world - inexperience comes cheap. It is the beauty of the healthy balance sheet they like to ogle.
Add comment August 27th, 2009
You may have noticed that I like a nice metaphor. Here comes this week’s!
I’ve been editing for the past couple of weeks. It’s true what they say - it’s easier to edit with a little bit of distance between author and novel. I’ve left it aside for a few months and it makes me more willing to make the hard decisions to cut out the unnecessary fat that gets in the way of a story. It seems to be following the 10% reduction rule of its own accord. It becomes strangely liberating in a way, once I get used to letting go of those precious phrases that don’t really belong.
However …
There is a danger. I’m intensely careful of stripping the prose back too much, to some mundane, bland, anonymous thriller style that could be the output of any ghost writer. That brings me to my metaphor. Ask any chef - a little fat gives the dish more flavor in the cooking.
Don’t trim it back too much.
Add comment May 9th, 2009
Previously, I bemoaned technology’s shrinking of attention spans and shrinking of the book form.
Size isn’t everything; there are greater threats for the book out there.
Prescient to this article is a hot debate that broke out on Litopia this week about copyright infringement on the internet. Copyright infringement could be the greatest single contributing factor to the demise of the book. The demise I talk of (as in Part 1) is the loss of cultural significance of the book and the loss of its artistic merit in general.
Here’s how it happens. Forgive me, but I’m going replicate one of my Litopia posts here, where it is openly accessible:
Copyright is the consequence of mass distribution technologies that began with the printing press. A world without copyright means the end of the profession of writer. Without copyright there is no legal mechanism to enable monetization of artistic effort. It leaves the world filled with only amateur artists, or with potential artists who opted never to create in the first place because the time demands are too great, and the bills have to be paid.
What this would mean for the quality of artistic output in general … I think you can guess.
This is why defending copyright is so important.
If writing a damned good book becomes no longer financially viable then fewer people will make the effort to hone their craft up to publication quality. Case in point: this week, I saw one lulu.com self-publisher advertising the book with a banner ad proudly stating that it “may be the worst novel ever!” Inept art now carries with it a badge of merit! Kudos for the marketing nouse in grabbing attention with that one, but trashing your own artistic merit as a starting point, proving that selling the book is more important than what’s between the covers, says more that I ever could about where all this is going.
In a world created by copyright pirates, fewer people still will bother writing at all. So fewer artists emerge, and the quality of available books diminish.
Alternative models of reimbursement won’t help the craft much either, because the book then becomes a vehicle to sell something other than itself. How many of us, of a certain age and older, have seen the instances of quality television programming decrease over the decades because TV programmes have transformed into something little more than scaffolding to support their advertising output?
Payment of artists is the measure of how a culture values art. If we’re no longer willing to pay for it, but just want it all for free, then what does that say about the place of art in our society?
There is no conclusion yet. The publishing industry is in such flux now that even Nostradamus himself would have difficulty seeing the outcome to all this. The conclusion will only reveal itself in its own good time - in the future. For the present, writers and publishers need to stay vigilant … and defend our beloved little story book form … lest we sleepwalk into a world where it is no more.
I hope all this talk of “art” doesn’t sound pretentious. Art and business always make uncomfortable bedfellows. But these things do matter, and if not - they should - and we need to remind ourselves and others why.
Add comment March 28th, 2009
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