Brendan Cody’s Blog

Update: of books and backs

April 27th, 2012

It’s been a while.

The last few months have seen a resurgence of my back pain, as bad as it first was. To cut a long story short, I’ve opted for surgery this time, and I go under the knife next week. Spine surgery is never something to be undertaken lightly, but everyone’s case is different and unique.

To books. Being laid-up gave me the opportunity to catch up on some things. One of those things was to advance the promotion of Broken Evolution, to cross those last things off the indie-author’s to-do list.

Firstly, I set about getting some reviews from real readers – readers I don’t know and who have no vested interest in sparing my feelings. Friends and family and fellow authors are all well and good, but they will veer towards encouragement. I had the niggling sensation that I never really knew what I had with Broken Evolution and that I would have to get real at some point to find out. I would have to get actual reader reviews. The result: average. Broken Evolution is not brilliant; it’s not a disaster either. It’s an ok read. And I’m convinced now that “well-written” in a review is a euphemism. Anyone who has ever used it or received it will know what that means! However, I have learned from them all, and could carry what I’ve learned through to my writing in future.

The second goal was to get the novel into as many readers hands as possible, to start building a readership. Here’s what I’ve learned. Paperback is a waste of time for an Indie author. EBook is the only way to go to start with. Amazon have the indie author market sewn up. With the introduction of KDP Select, it is the only reliable way of pushing your eBook up in the search results and differentiating it from the millions (and counting) of eBooks just sitting in the Amazon catalogue. If you’re an unknown author, 99 cent eBooks do actually work to get some sales (better sales than at 2.99). Free is even better (assuming you are more interesting in starting a readership than making money. If your goal is to make money out of it – start something else). With the latest ebook price fixing ruling, it seems certain that Amazon now set the terms of indie publishing (and even trade publishing) and for many years to come. Indie authors will need to be familiar with Amazon’s rules of the game – albeit the visible rules only.

For now, I now have a novel read by thousands of readers – what any starting author needs.

It’s been a ride. On the other side of recovery I’ll decide whether it’s a ride I should return to. Chronic pain alters you. It drags your spirit down. Concentration is lost. Motivation becomes a struggle. Motivating to write is hard even at the best of times; this isn’t the best of times. You teeter on the edge of depression – and the view from there is ghastly, let me tell you. Pain is very personal journey that can not be shared. Only those who have experienced severe unremitting pain understand. I can only hope mine is now near an end.

Raw, but real.

Entry Filed under: Indie-Publishing,Marketing and Promotion,Reviews,Writing